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AAAA Magazine News Article


SWAN Ignition Coils has a range of coils to cover almost every vehicle make and model available in the Australian market.

It says that as “one of the only few truly Australian owned and trademarked ignition coil brands,” it has the Australian market covered, and it also has coils available for imported vehicles.

“With such an extensive catalogue of coils, we saw it best to make our range available to auto parts resellers via an industry based electronic aftermarket parts catalogue called OSCAR,” SWAN Ignition Coils Marketing Manager, said.

“The OSCAR platform utilises intelligent mechanisms that enables vehicle searching via Rego, VIN and traditional point and click listings for both the Australian and New Zealand market.

“With over two decades of research, OSCAR has accumulated a comprehensive and accurate vehicle database that is constantly updated to ensure that if a vehicle is being driven on either an Australian or New Zealand Road, it will be covered.

“The benefit we have found from using OSACR is that auto parts resellers Australia wide now have easy access to our coils.

“With this recent sales platform, we have seen our market share and brand awareness expand further into the reseller sector for full Australian coverage.

“Where other brands offer a more select range, we are able to cover their gap so that resellers can rely on us as a ‘one point of call’ ignition coil brand.

“We are now able to supply a SWAN ignition coil replacement (IC70868) for the current model Ford Mustang GT / GT Bullitt / Mach 1 series, powered by either a 335kw or 345kw, 5.0 litre engine.

“We have aimed so high with our range and quality that we even cover luxury vehicles.

“Part number IC70863 is compatible with the Mercedes Benz AMG A45, CLA45 and GLA45 series. This coil also suits other Mercedes Benz and Infiniti vehicles running either a 1.6 litre turbo or 2.0 litre turbo engine.

“Part number IC70855 is compatible with the Bentley Continental and Flying Spur running a 4.0 litre twin turbo 32V engine, while part number IC445 is compatible with the 6.0 litre twin turbo engine variant.

“Part number IC70860 is compatible with the BMW M Sport series, such as the M235i running a 2.0 litre turbo engine and the M240i running a 3.0 litre turbo engine. This coil also suits other 2014 onwards built BMWs and Minis running a turbo engine.

“With our continued expansion, we have also been able to offer our reseller customers our SWAN fuel pumps via OSCAR, although this range is not as comprehensive as our ignition coil range, the fuel pump range is ever increasing.

“Auto parts resellers Australia wide can supply our SWAN range to their customers by purchasing them on OSCAR.

“Some people reading this article may wonder what OSCAR is, but people in the auto parts purchasing industry will well and truly be familiar with OSCAR and now with our SWAN brand.”

For more information, find the SWAN brand on the OSCAR catalogue

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